Starting May 7, 2025

Indianapolis, IN


Arick Morton

CEO | NIC MAP Vision

Arick Morton

Arick Morton is the CEO of NIC MAP Vision, the senior housing industry’s leading data, analytics, and underwriting platform. Trusted by 5,000+ customers and built exclusively for the senior housing and care sector, NIC MAP Vision provides comprehensive nationwide supply & demand metrics on 35K+ properties, including Active Adult, IL, AL, Memory Care, Nursing Care and CCRCs with over 15 years of comprehensive, time-series market data at the metro level.

Arick is responsible for setting the strategic vision of the product, ensuring operational execution, and delivering increasing value to the senior housing industry. During Arick’s tenure, NIC MAP Vision has enjoyed substantial growth, becoming the first official data partner of Argentum and is the first company to bring AI technology to the senior housing industry to speed up data processes and operational efficiencies.

Arick was named a GlobeSt. Senior Housing Influencer and is a member of the ASHA Advisory Committee and Argentum Board of Directors.

Prior to becoming CEO of NIC MAP Vision, Arick co-founded VisionLTC, which merged with NIC MAP Data Service in 2021 to become NIC MAP Vision. Arick had the privilege and honor of growing up in the senior housing industry and co-founded a senior housing operating platform that has now grown to 30+ communities. Arick has a background in health care analytics and technology product development, working at the Advisory Board Company to launch new data and analytics products to help health systems navigate a post-health care reform world.